I think this is the best BB cream I have ever tried. The colour is natural when comparing to Dr. G BB Cream which is too white for me, as I have dark skin. The coverage is not bad as it makes my acne mark less visible.It is easier to spread over my skin in comparison to the Missha Silver BB cream. I had also tried the BB cream from Skin79, both the pink one & the golden one. these are sticky on my skin.